CIS1011 Assignment 2
Investigate online business models to identify a suitable model for GOGAL
Business model for an organization
define how it create, deliver and capture value for various stakeholders
involved in the business. There are several business models which can be
explored by TARDIS travel in order to select a particular business model. Some
of the major online business models can be presented as below along with their
advantage and limitations:
§ Pay per use: Pay per use business
model would require users to make payment for the particular product or for
lifetime in case of a service. Example of pay per use business model would
include Iphone premium apps and Microsoft office etc.
§ Ecommerce model: In Ecommerce model a
site is developed which facilitate buying and selling process for the
consumers. The revenue of organization comes from the products and services
sold at the site. This model is also known as the merchant model. Some of the
businesses in this category include Amazon, LegalZoom.com and Louis Vuitton
etc.
§ Advertising model: In the
advertisement model of online businesses revenue is generated by the business
organization through paid advertisement given by the advertisers. Some of the
major examples of such online businesses would include Twitter and Google etc.
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